Why real estate tech needs the human touch

Think about your iPhone. Now think about Amazon. What do they have in common? Both are feats of engineering and technology. They provide convenience and reliability. But both also offer something else beyond the technology: an excellent customer experi… Continue reading

How agents can become influencers

In luxury real estate, agents often refer to their “sphere of influence”, their professional colleagues and contacts, past and present clients, and future prospects. It sounds like a social network, and it is. That’s why social media can be an asset t… Continue reading

How to turn training into a talent magnet

The real estate industry has a learning curve problem. While it has a shallow entry to get started as a real estate agent, it’s a steep uphill climb to become a successful agent. Ask any top performer how they achieved their success and they’ll cite tw… Continue reading

WATCH: The services shaping tomorrow’s successful brokerages

The edges of the business, including mortgage, settlement and insurance, have become core to broker profitability. What’s next, and how does the use of data impact broker success? Continue reading

6 daily prospecting activities new agents can’t afford to skip

The beginning is always the hardest, and it can be overwhelming for a newbie. But by pursuing these six avenues, new agents can get their business up and running and, most importantly, profitable by taking action every day. Continue reading

WATCH: Understanding user experience

The user experience requirements are vastly different if your end user is a real estate agent versus a consumer. Get tips and tricks to help you better design for your intended audience. Continue reading

WATCH: When should team leaders stop selling?

Most successful team leaders eventually have to decide whether to keep producing or take on more of a leadership role. Listen in as Kris Lindahl, Wendy Papasan, Noel Berk and Julie Vanderblue talk through the decision-making process. Continue reading

WATCH: The key to effective conversation

There are times when agents should use a script and other times when they shouldn’t. Get the inside scoop from experts on how to navigate tricky conversations and the top phrases and questions they recommend to ensure the sale.  Continue reading

Why the ‘bombshell lawsuit’ might be a dud

The issues and potential threat that the Moehrl lawsuit poses to the real estate industry, specifically in regard to sharing listings and compensation through the MLS, have been outlined — but in this two-part series, you’ll be taken on a deep dive int… Continue reading