LeadSpark gives you fully serviced Facebook lead campaigns

LeadSpark offers real estate agents fully managed Facebook lead-generation campaigns and live follow-up for up to six months. Continue reading

Opendoor launches partnership with new-home platform BDX

Opendoor is digging into the new-home market through a partnership with Builders Digital Experience, the owners of the new-home search platform NewHomeSource. Starting Thursday, homeowners can request an Opendoor Trade-In offer through a widget on NewH… Continue reading

The next class of luxury homesellers is younger than you might think

In 2020, nearly half of homesellers were classified as baby boomers or the silent generation, but through the next year, a whopping 80 percent of luxury sellers will be millennials and Gen Xers. Continue reading

The Evergrande crisis: Everything real estate agents need to know

One of China’s largest property developers is in dire financial straits, and the world is watching. What does it mean for the U.S. housing market, real estate agents and the economy? Continue reading

RealScout launches its largest buyer graph yet in LA

RealScout has added its 16th Buyer Graph cohort in Los Angeles, according to an announcement on Wednesday. A record-breaking 24 local brokerages will now share real-time anonymized buyer data and habits on the Buyer Graph platform, which enables agents… Continue reading

7 tips for launching a podcast people want to listen to

A podcast does more than just entertain. When done right, it can communicate real value to your listeners and eventually, turn them into clients and referrals. So, if you want to get in the game of creating a podcast, here are some tips to get you star… Continue reading

Redfin CEO, Zillow pour cold water on TikToker’s iBuyer theory

A recent viral video suggested iBuyers could jack up the prices of homes. But one expert called the theory “fairly conspiratorial,” and iBuyers themselves said they still have a tiny share of the market. Continue reading