Monthly Archives: October 2021

Zillow, ‘it’s not me, it’s you’: Why this smart agent is breaking up with buying leads

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“Dear Zillow, it’s not me, it’s you,” writes agent Meg Jones Mullin. Here’s why she cut back 80 percent of her $5,000-a-month Zillow lead spend. Continue reading →

KW mega team Hergenrother Realty rebrands as Livian

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The company also received an investment from Keller Williams, which should allow it to keep expanding. Continue reading →

After losing his mom in shooting, Chris Singleton stresses empathy

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The motivational speaker told an audience of agents that his personal experience of loss — his mother was killed in the 2015 Charleston church shooting — shaped his views on empathy and understanding. Continue reading →

The line between real estate teams and brokerages is blurring

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Team leaders Tommy Choi and Renee Funk discussed at Inman Connect Las Vegas the stellar successes teams are seeing in the real estate industry today, and why that’s going to continue. Continue reading →

Venture capital ‘won’t stop flowing’ into real estate: Fifth Wall

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Brad Greiwe, co-founder of Fifth Wall Ventures, said at Inman Connect Las Vegas that the investor opportunity in the real estate industry is “too massive to ignore.” Continue reading →

Move CEO David Doctorow pushes back on anti-portal rhetoric

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The top executive at realtor.com’s parent company said agents remain essential customers for listing portals, even as companies offer services to buyers and sellers. Continue reading →

These are Inman’s innovators of the year

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Knock, Homeward, Ribbon, eXp and others were honored Thursday at Inman Connect for their innovative approach to the real estate industry. Continue reading →

Side CEO: ‘Legacy players extract way more value than they create’

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In an interview at Inman Connect Las Vegas, Side CEO Guy Gal claimed that the industry doesn’t want consumers to know how many deals are handled by part-time agents. Continue reading →

Why Greg Schwartz left ‘the portal war’ for the mortgage industry

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Tomo co-founder and CEO Greg Schwartz shares what’s wrong with the mortgage industry and how tech can revolutionize the consumer experience and empower agents to help buyers navigate a rapid-fire market. Continue reading →

Here’s how to put your client communication on autopilot

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If you’re looking to scale your business without sacrificing your communication with clients, start shooting videos that explain the next steps in their process. Not only will these videos help you as an agent, your clients will be better served as wel… Continue reading →