Want to effectively prospect the affluent? Adopt these 5 habits

In this series, WealthQuotient co-founder David Friedman shares the five keystones for effectively prospecting the affluent, distilled from over a decade of advising global leaders in luxury. Here, we’re tying together all five habits with action steps… Continue reading

LoanDepot courts mortgage brokers with new closing capabilities

LoanDepot, known largely for lending directly to consumers, is upping its game with mortgage brokers with improvements to its mello broker portal that the company says will speed loan closings. Continue reading

7 ways to market your new listing for FREE

Want to stand out from the competition and win the listing? To maximize the probability that you will get the listing, include these strategies in your marketing plan. The best part? They’ll cost you absolutely nothing. Continue reading

Guaranty Home Mortgage Corp. to automate doc processing with AI

Mortgage lenders seeking economies of scale are automating much of the loan application and underwriting process, helping them price loans competitively and take market share from less efficient lenders. Continue reading

What’s your Thanksgiving marketing look like this year?

When it comes to your business, how you making the most of Thanksgiving? Are you doing the old-school, tried-and-true pie giveaway? Tell us how you’re weaving the holiday into your marketing. Continue reading

Real estate investors bought record-breaking number of homes in Q3

Investors purchased a record 18.2 percent of U.S. homes, amounting to a new high of $63.6 billion in homes during the third quarter of 2021, according to a new Redfin analysis released Monday. Continue reading

Avi Dorfman’s 8-year battle with Compass is finally over

Eight years after filing suit against Compass, Avi Dorfman has what he wants — a founder title and compensation for his role in helping the company pivot in 2012. Continue reading

In the end, Elon Musk hired agents to sell his final ‘earthly possession’

After putting San Francisco home on market without the help of an agent, the SpaceX CEO relented, tapping Mary and Brent Gullixson of Compass to sell last property in his portfolio. Continue reading

@properties CEO on the ups and downs of being an indie brokerage

“Cards get stacked against indies,” said Thad Wong, @properties co-founder and CEO, during Connect Now when discussing the challenges of being an independent brokerage. But he also explained why he wouldn’t have it any other way. Continue reading

Spencer Rascoff: The transaction facilitator category needs a rebrand

Offerpad backer Spencer Rascoff thinks iBuying will survive without Zillow, but emerging companies need a better name for their services. Continue reading