How to create compelling email messaging that recruits every time

Ready to hook a few new recruits that will take your team to the next level? Expert Diana Zaya offers these tips to craft the perfect email template campaign that will showcase your brokerage’s best features Continue reading

What’s wrong with training your competition?

Lately, one of the big fears that real estate team leaders have is about investing time and money into training new agents who may eventually leave. The fear is that they are training their future competition, all while wasting time and resources. But … Continue reading

Fun, easy, creative! 3 memorable ways to thank your clients this year

It’s always a good time to say thank you to your most loyal clients and referral sources. Oklahoma agent Jilian Gardner offers ideas for showing your appreciation with style. Continue reading

Mauricio Umansky’s 8 secrets to setting life-changing goals

We’re all familiar with the goal-setting process, but how do you make your intentions become reality this year? Here are The Agency co-founder’s top eight tips for setting powerful goals that will boost not only your business but also your overall qual… Continue reading

What sailing taught me about finding significance in business and in life

The larger the sails, the larger the base needs to be. A strong hull and mast provide the necessary foundation to harness the wind. The rudder determines the course and keeps the boat on course. Continue reading

Homeward cuts 25% of staff in second round of layoffs

The power buyer previously cut 20 percent of its staff in August. The cuts come as the broader real estate industry grapples with soaring mortgage rates and slowing sales. Continue reading

Ownly builds partner network to Shopify new construction sales

Ownly, a company that provides home builders a solution for online retail functionality, has established a couple of partnerships to further its goal of making buying new construction homes as easy as “couch to contract.” Continue reading

NAR’s new president to spearhead Realtor brand roadshow

A key initiative for the trade group’s 2023 President Kenny Parcell is a ‘member activation tour’ that will stop or host events in every U.S. state over the next year. Continue reading

Ivana Trump’s 17-room Manhattan townhouse lists for $26.5M

The former wife of the 45th president purchased the 5-bedroom, 5-and-a-half-bathroom compound in 1992 for $2.5M after her divorce from Donald Trump was finalized. Continue reading