Dear Marketing Mastermind: What’s the most effective content for real estate?

In this monthly advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. This month’s topic: content creation. Continue reading

Inman Connect New York: Broker Connect Video Recap

An in-depth series of sessions and panel discussions revealing how top producing brokerages got to where they are today. Get actionable takeaways that you can implement now on everything from growing your book of business, to lead conversion, to choosi… Continue reading

Smart home tech is not just for luxury renters

Renters in 30,000 existing apartments are about to get an array of new smart home features, including Amazon Echo Dots, installed for free, thanks to a new partnership between a major landlord and a tech startup. Continue reading

Why seller leads are Zillow’s biggest opportunity

Last week, Zillow announced its latest financial results, and the stock dropped 25 percent (losing $2 billion in value). But the story everyone is missing is the Zillow Offers business and its huge potential with seller leads. Continue reading

Study: 90% of consumers used an agent in 2018

That’s the highest rate of consumers using an agent since the report’s inception in 2001 (when 81 percent of consumers used an agent) and a 5 percentage point increase from the last REAL Trends consumer study in 2014 (85 percent). Continue reading

Compass acquires D.C. indie Wydler Brothers Real Estate

Compass is acquiring the Washington D.C.-based Wydler Brothers Real Estate, the New York City-founded real estate brokerage confirmed to Inman. Continue reading

1 realtor lost 2 homes in California as deadly wildfires continue

A Beverly Hills-born Realtor with a portfolio of multimillion dollar luxury listings is struggling after not one, but two of his homes were destroyed. Continue reading