Think of branding as a cumulative effort, broker Nick Schlekeway writes, where each post, interaction and marketing campaign adds another layer to the image you’re building. Continue reading
EXp Realty’s chief marketing officer also told Inman that the company’s revenue share can be life changing for some agents, and expressed cautious optimism for the housing market in 2025. Continue reading
Broker-owner Butch Leiber offers tips for providing a higher level of service to clients and conveying a higher level of professionalism to the public. Continue reading
You know that mindful practices can change how you feel and how you work, but the truth is they’re often boring and hard to implement. That’s actually the whole point, Aaron Hendon writes. Continue reading
Leverage past clients, drum up new business and show your value with these relationship-building strategies from luxury real estate agent Evan Roth. Continue reading
Applications for purchase mortgages were up 2 percent last week when compared to the week before but down 1 percent from a year ago, according to a weekly survey by the Mortgage Bankers Association. Continue reading
A recent Redfin analysis reveals that Americans are increasingly factoring natural disaster risk into their homebuying decisions, with homes in low-risk areas appreciating in value more quickly during the past year than those in high-risk areas. This m… Continue reading
Texas-based franchisor Keller Williams has promoted longtime team leader and MAPS coach Shanan Steere to director of growth operations, according to an announcement on Thursday. Continue reading
The list identifies companies in technology, media, telecommunications, life sciences, fintech and energy tech fields. Continue reading
Despite the year’s challenges, Century 21 is focusing on the bright side with its latest ad campaign, “The Joy of Home.” The campaign includes a one-minute commercial, five print and digital ad variations and two Times Square billboard placements, whic… Continue reading