Keller Williams agents fired from local brokerage over Alexa Skill

Two Keller Williams agents who co-founded a separate startup company that offers an Amazon Alexa lead generation program called “My Home Agent” were abruptly fired by their Southern California franchise last week due to internal conflict surrounding th… Continue reading

Agents reap the spoils of new technology, not consumers

In real estate, innovations in technology have ignored the consumer. Instead, agents get clever digital marketing tools and backend applications. Continue reading

‘It’s like buying a first-class ticket’: Opendoor’s acquisition of Open Listings met with mixed reaction

News that Opendoor, the Arizona-based iBuyer, acquired discount brokerage Open Listings was met with concern and cautious optimism as some agents called the move a “wake up call.” Continue reading

Corcoran teams up with Amazon to recommend trendy home add-ons

New York City-based brokerage The Corcoran Group has unveiled an agent-curated collection of smart and stylish home accessories available to purchase through the first real estate partnership with Amazon.com’s associate affiliate program. Continue reading

In real estate ecosystem, Zillow’s octopus arms reach far and wide

Extending beyond listings into mortgage lending, iBuying, property management and more, Zillow’s reach is expanding, but rivals have nothing to fear. Continue reading