Contrary to popular belief, the celebrations shouldn’t begin right when a contract is executed — in fact, it marks the beginning of a long and uncertain process to a potential closing. The best way to increase a seller’s chances of closing smoothly is… Continue reading
How can agents position themselves as relevant with the onslaught of iBuyers becoming prevalent in markets across the U.S.? Here are four tips for showcasing your worth. Continue reading
As we go about our business, we sometimes forget that clients might not be familiar with common terms agents throw around without thinking (aka Realtor speak). Here are the 21 terms we consider most crucial for agents to explain to buyers and sellers w… Continue reading
Most agents aren’t asking for referrals the right way or sometimes at all. If you’re not actively (and strategically) asking for referrals, you’re likely missing out on dozens of deals each year. Here’s how to effectively leverage your sphere of influe… Continue reading
Part of preparing for an open house is having the information buyers will request at the ready. Whether creating a show sheet, adding information to the listing website or preparing for in-person exchanges, know the answers to these six questions. Well… Continue reading
Whether you are working with a buyer or seller, agents must skillfully bring everyone to the negotiation table and help broker a deal that their clients can be satisfied with at the end. It sounds easy, but it’s not. To sharpen your negotiation and sal… Continue reading
There are four simple steps to double your sales and productivity, and they include a process of effective goal setting, accountability, embracing fears and giving back. Follow these steps, and you can achieve the financial success that you seek. Continue reading
The shallowness and importance of a first impression in the real estate industry are undeniable, which is why it’s important to nail your personal brand image from the get-go. Here are the three most important factors that make up your personal brand i… Continue reading
To find out if a brand evolution or rebrand is necessary, an excellent place to start is with a brand audit. The result of the review will shed light on whether your brand is still relevant and valuable or if it’s time for a change. If it is, just foll… Continue reading
If you’ve ever had stressed out buyers, you know that they can consume your time, resources and energy. Take the time to explain the purchase process and set expectations, and you’ll create a zen buyer experience that your clients will remember forever… Continue reading