Tag Archives: back to basics

4 terrible ways to get ‘likes’ on social media

By | | Uncategorized
Comments Off on 4 terrible ways to get ‘likes’ on social media

Many agents want to engage with their “friends” on social media, but there’s certainly a wrong way to do it. Here are four things agents should never do to get likes. Continue reading →

5 tips for taking your up-and-coming listing from ‘for sale’ to ‘sold’

By | | Uncategorized
Comments Off on 5 tips for taking your up-and-coming listing from ‘for sale’ to ‘sold’

As the listing agent of a property in an up-and-coming neighborhood, you have so much opportunity to capitalize on a trending location. Here are five tips for moving your listing by tapping into what the buyer is looking for. Continue reading →

Do your clients tell their friends about you?

By | | Uncategorized
Comments Off on Do your clients tell their friends about you?

Ideally, your clients should think of you in the same way they think of their regular service providers like their hair stylists, accountants and dentists. Everyone needs a great agent. Here’s what you need to do to shift that mindset in your clients. Continue reading →

4 fears agents need to embrace to truly connect with their audience

By | | Uncategorized
Comments Off on 4 fears agents need to embrace to truly connect with their audience

Creating truly great content requires something we often try to avoid at all costs: vulnerability. Here’s how to embrace that vulnerability and get over your fears to connect with people on a deeper level through your content. Continue reading →

Can’t we all just get along? 3 tips for establishing mutual respect

By | | Uncategorized
Comments Off on Can’t we all just get along? 3 tips for establishing mutual respect

When thinking about the deals completed with good karma still intact, it seems like one thing is always a factor: mutual respect. Here are three tips for ensuring both sides are making nice, playing fair and still happy to work together in the future. Continue reading →

5 tips that’ll put your first-time buyers at ease (and get you stellar reviews)

By | | Uncategorized
Comments Off on 5 tips that’ll put your first-time buyers at ease (and get you stellar reviews)

If you’ve got buyers who’ve decided to make the massive leap from renter to owner, and you’re trying to build a business on repeat and referral clients, give all of your first-timers these five tips. You’ll be their agent for life. Continue reading →

Inspection time! 8 questions buyers will surely ask

By | | Uncategorized
Comments Off on Inspection time! 8 questions buyers will surely ask

Your buyers got the house. What’s next? Besides the flurry of paperwork associated with the loan, coming up next on this episode of “The Reality of Real Estate” is the home inspection. As you’re breaking your buyers into real-life real estate, here are… Continue reading →

Need fresh talent? Use these 4 modern recruitment strategies

By | | Uncategorized
Comments Off on Need fresh talent? Use these 4 modern recruitment strategies

As a broker, your success is highly dependent on the agents you have working for you. The question is: Are you consistently recruiting the right agents to work for you? Continue reading →

Why building relationships is paramount to maintaining a healthy pipeline

By | | Uncategorized
Comments Off on Why building relationships is paramount to maintaining a healthy pipeline

This story about two agents’ transactions illustrates the difference between a “little picture” and “big picture” approach to growing your real estate career. Continue reading →