In an age where you have so much information literally at your fingertips, why do buyers still need a buyer’s agent? Your client experience is where your value lies. It’s yours to prove. Continue reading
As an indie broker and a self-professed tech geek, regular columnist Erica Ramus has learned a few things. Here are seven truths you should know before investing in technology. Continue reading
The best way to attract seller leads is to create quality information that will help them and position you as the local expert. Here are 50 blog post ideas aimed at attracting sellers. You only need to write them once, but you can repurpose them throug… Continue reading
There is increasing buzz around lawsuits against social media platforms, real estate agents and brokers over “scammy” and “spammy” lead generation activities. Some of these problems come from real estate professionals who don’t fully understand digital… Continue reading
While attending the real estate licensing program, I learned an insane statistic: About 90 percent of real estate agents leave after five years. How do you prevent falling prey to the five-year itch? Actively continue your education through these three… Continue reading
In the constantly changing real estate industry, how do real estate brokerages furnish their agents with the knowledge and tools they need to succeed? Here are some of the top strategies for fostering agent growth through coaching, ongoing education an… Continue reading
Contrary to popular belief, the celebrations shouldn’t begin right when a contract is executed — in fact, it marks the beginning of a long and uncertain process to a potential closing. The best way to increase a seller’s chances of closing smoothly is… Continue reading
How can agents position themselves as relevant with the onslaught of iBuyers becoming prevalent in markets across the U.S.? Here are four tips for showcasing your worth. Continue reading
As we go about our business, we sometimes forget that clients might not be familiar with common terms agents throw around without thinking (aka Realtor speak). Here are the 21 terms we consider most crucial for agents to explain to buyers and sellers w… Continue reading
Most agents aren’t asking for referrals the right way or sometimes at all. If you’re not actively (and strategically) asking for referrals, you’re likely missing out on dozens of deals each year. Here’s how to effectively leverage your sphere of influe… Continue reading