The newly released NAR 2022 Profile of Home Buyers and Sellers is packed with powerful data to guide your lead generation efforts in 2023. There has been a major shift in several essential areas that will allow you to capture market share in areas you … Continue reading
To flourish as the market changes, real estate agents need to be able to provide comprehensive and meaningful service to buyers. Author and trainer Bernice Ross offers strategies to help eager homebuyers get the most for their buying power. Continue reading
To flourish as the market changes, you must be able to persuade your sellers to price their homes correctly for market realities. Author and trainer Bernice Ross offers strategies and a script you can use to have difficult, but necessary, conversations. Continue reading
Are you ready for some creepy, crawly real estate stories for Halloween? Bernice Ross brings you these true-life experiences from Realtors and the listing photographers at HomeJab. Continue reading
To help empower you to protect your personal life, have a healthier work life and find more time in your day, we’ve rounded up top tips from Inman contributors. Find out how to set boundaries with yourself and your clients, lay down the law and say no … Continue reading
The emerging buyer’s market, with increasing inventory and falling prices, offers a golden opportunity for you to invest in real estate to create income now and in the future. Trainer and author Bernice Ross provides steps to help you choose an investm… Continue reading
Because real estate is a hard asset that keeps pace with inflation, it’s one of the most powerful hedges available to protect the growth of your investment. Trainer and author Bernice Ross offers insight into the impact real estate can have on your lon… Continue reading
To help you ensure that your body language game is always on point, we rounded up some of Inman’s best advice. Find out how to be more conscious of your own body language, how to read others’ and how to put your online poker face on. Continue reading
What is the state of the housing market, and what can you expect next? Find out from two of the industry’s leading economists, Leslie Appleton-Young and John Tuccillo, in this wide-ranging discussion with trainer and author Bernice Ross. Continue reading
Keeping buyers positive in the face of challenges starts before the transaction even begins and continues all the way to the closing table. Author and trainer Bernice Ross offers a 10-step plan for keeping your buyer clients on track so that they can a… Continue reading