Tag Archives: bernice ross

Shut it! 4 ways other agents’ mouths could kill your deal

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Sometimes the biggest roadblock in a transaction is not the clients, but the agent representing them. What steps can you take to keep your negotiations on track, even when the other agent does something dumb to derail them? Find out here. Continue reading →

9 for ‘19: How to beat your goals and keep your life

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If you want to have your best year ever in 2019, a written business plan is a must. What does it take to create a business plan that you will follow throughout the entire year? Here’s how you do it in nine easy steps. Continue reading →

The easiest way to improve business and mental health in 2019

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While digital devices inflict harm on our brains and our children’s brains, screen time also harms our real estate business as it removes opportunities for genuine connection and enjoyable experiences. Here’s why you should cut back on digital and a fe… Continue reading →

3 scripts for handling the ever-popular pricing objection

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When a potential seller says, “We have to net X from our sale,” do you know exactly how to respond? Below are three scripts to help you overcome this and other common pricing objections to price the property right. Continue reading →

The powerful listing tools you need to ace out the competition

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What do you need in your listing toolbox for 2019 to ace out the competition? The winning combination is taking the best of the old and blending it with two cutting-edge tech tools that your competitors don’t use. Continue reading →

3 tips for crushing the ‘Monopoly for Millennials’ mentality

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Inman’s recent hot-button post “‘Monopoly for Millennials’ hits shelves, sans real estate” got regular Inman contributor Troy Palmquist thinking. How can we as agents better serve millennials and get them into homes? Here’s what he’s come up with. Continue reading →

What’s the craziest real estate showing story you’ve ever heard?

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Have you ever had a totally bizarre or frightening showing? If you’ve been in the business any length of time, you probably have. In my 30-plus years in real estate, I can safely say Melanie Hurwitz holds the bragging rights to the worst showing ever. … Continue reading →

8 customer service rules every agent should live by

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No matter how hard real estate agents might attempt to dodge transaction issues, Murphy’s law sometimes wins — and it’s still the agent’s responsibility to make sure the transaction closes, regardless of what precipitated the problem. Continue reading →