Tag Archives: Cara Ameer

More than a house-hunter: The many (many!) roles of an agent

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What do agents do to earn their keep? As consumers question agents’ value, it’s worth noting the duties agents perform outside of showing, selling and listing. Continue reading →

How to suss out the ‘looky-loos’ from actual prospects

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As agents, we often have to deal with insincere people who are not serious about purchasing or selling properties. Here’s how to spot them and prevent them from wasting your precious time. Continue reading →

Location, location, location! 7 creative ways to offset imperfect locale

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Not all properties can have that defining quality of being in a prime location. But there are ways to be honest and creative in marketing these kinds of places. A prime driver behind this approach is understanding what’s important in buyers’ hierarchy … Continue reading →

Buyers thinking new build? 10 facts they should know first

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As the adage goes, buyers don’t know what they don’t know. Welcome to construction 101. Here are 10 next-level truths you should tell any buyer clients who are thinking about building new.
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Where’s a real estate agent’s place in polarized times?

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A real estate agent’s role is that of a leader, ambassador, problem-solver — a pillar of the community. When times are tough, issues are polarizing, and clients could fall on either side, agents need to lead, inspire and unify. Continue reading →

How to crush problematic agent behavior before it kills your deal

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Managing clients throughout the buying or selling process requires 100 percent laser focus to get the deal done. Throw a challenging agent on the other side of the transaction, and you’re likely to encounter deal-killers along the way. Here are some of… Continue reading →

Buyers trying to cut corners? Don’t let them make these 6 mistakes

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Buyers often want to charge full throttle into the homebuying process with a “penny-pinching” mindset, but agents can save these clients money and heartache by taking the time to explain how shortsighted and expensive these corner-cutting tactics can be. Continue reading →