Real estate is having its Blockbuster vs. Netflix moment

At Inman Connect Las Vegas, real estate strategist Mike DelPrete explained the “unfair advantage” of the low-fee business models and how agents are the ultimate solution to the real estate industry’s survival. Continue reading

Share your Inman experience. It’s an investment in your business

Sharing your Inman experience, or any real estate conference for that matter, on social media is actually a smart move, agent, host and comedian Karen Stone writes. Continue reading

How high-impact marketing accelerates agent success

Worried about recruiting and retention? Your agents hold the key to your brokerage’s success, and you hold the key to theirs through exceptional marketing, Doora Creative Director Janet Pozos writes.
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How some commercial brokerages are beating the current market

Despite struggles in the commercial space dating from the beginning of COVID, some commercial brokerages have found a way to thrive, writes Atman Real Estate CEO Victoria Kennedy. Here’s what they’re doing. Continue reading

How do you use green screen on Instagram?

Every week Sue “Pinky” Benson answers your most pressing Instagram questions. This week, she’s helping you utilize green screen in Stories and Reels. Continue reading

3 Threads features this top producer prioritizes

As we navigate the ever-evolving social media landscape, it is crucial to recognize both the potential and the challenge it presents, New Jersey agent Ed Stulak writes. Continue reading

How John Moscillo married real estate to digital strategies

Find out how this top producer turned digital marketing expert created a platform to help agents thrive online in Brandon Doyle’s latest Snapshot profile. Continue reading

Getting social: 7 steps for exploring emerging platforms

Keen on venturing into a new social media platform? Jessi Healey provides an instructive, step-by-step guide to acquaint you with the latest digital offerings. Continue reading

Beyond Threads: Other new social media apps to try

Social media moves quickly, both the trends and the technology itself. Jessi Healey shares some new, exciting social media platforms for real agents to explore. Continue reading