With the market starting to cool, now’s a good time to check in with your agents. Are they on track with their goals? Here’s how to make the most of agent check-ins and successfully plan for the upcoming year. Continue reading
Choosing a brokerage is about so much more than money or splits. Having a broker who embodies these crucial traits could make the difference between your success or failure in this business. Continue reading
Are you over it? Sick of spending way too much on subpar leads? Last year, this indie brokerage took online portal buys down to almost zero, and instead, it diversified spending into community building, online marketing and direct mail. If you’re looki… Continue reading
A growing number of companies facilitate electronic payment of earnest money and commissions through the ACH network. Continue reading
Not knowing your numbers and brokerage key metrics is the quickest path to business failure. Pay attention to cost control to increase your chances of growing a successful brokerage. Here’s how. Continue reading
It’s just over a year since COVID-19 appeared in the world and since our part of the country was shut down for two solid months, unable to do business. Since then, what have we learned as brokers and agents? Continue reading
No one could have foreseen the havoc this crisis would wreak on real estate, but now that we are in the thick of it, we can adjust to the situation. Here’s how to adapt and trim your budget for the rest of the year. Continue reading
A job — any job that pays the bills — is essential to our financial health. But should the real estate business be considered “life-sustaining”? And is the risk worth the reward? A Pennsylvania-based broker weighs in on the matter. Continue reading
Things are in a state of flux, and leaders need to step up their game and steer their brokerages in the right direction. Here are a few things every broker should consider when leading through a crisis. Continue reading
At least once a month, a broker hits me up with an urgent request for a one-on-one call: “My top producer quit! Now what?” Before you have a nervous breakdown, take stock, and carefully and calmly examine the situation. Here’s how. Continue reading