What buyers crave: How to find coveted listings in your market

What makes a house really stand out? Curb appeal is one part of the formula, but there are other factors that come into play. Learn about finding and selling desirable homes — and how to make listings more attractive to buyers. Continue reading

Dive into every Back to Basics story from this month

This month, we’re focused on taking it Back to Basics. Here are the top stories we’ve published thus far. All told, it’s a recipe to make more money. Continue reading

4 ways to keep your energy bills low while you work from home

As shelter-in-place orders remain, Americans are spending significantly more on utilities. Here’s how you can save money. Continue reading

Improvement vs. maintenance: How to explain the difference

Homeowners looking to sell often seem confused over what constitutes an improvement versus deferred maintenance. Here’s a handy list that’ll help your clients distinguish between basic maintenance and genuine home improvements. Continue reading

Alain Pinel launches new concierge service and charity

Alain Pinel Realtors is giving back. The San Francisco Bay Area-based real estate brokerage announced this week that it was centralizing its charitable efforts and launching a charity-arm called APR Gives. Continue reading