7 critical questions to ask before opening an expansion office

Troy Palmquist taps Charlotte, North Carolina, real estate CEO David Hoffman to share the lessons he gleaned from opening a new expansion office. Continue reading

The $30K lockbox: Stop phoning in your luxury listings

More and more agents are showing homes north of the million-dollar mark with tactics that should only be used on mid-range or lower listings, Troy Palmquist writes. Continue reading

Attracting agents? Your consumer-facing website isn’t enough

Want to attract more agents to your team or brokerage? Make sure you’re creating online messaging that’s dedicated specifically to recruitment, Troy Palmquist writes. Continue reading

Help clients get spring deals done with an assumable mortgage

Get buyers off the fence and help sellers market their homes more effectively when you tap into the potential of assumable mortgages, Troy Palmquist writes. Continue reading