Tag Archives: instagram

Am I too old to post on Instagram?

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Instagram isn’t just for 21-year-old would-be models. Sue “Pinky” Benson shares why Gen-X is the fastest-growing group on the platform and why you should be there, too. Continue reading →

When it comes to Instagram, how personal is too personal?

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Start infusing your personality and perspective into your social media content to connect with your audience and increase engagement, writes social media expert Maris Callahan Messervey. Continue reading →

A 5-step, fail-proof plan to get consistent with video marketing

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Real estate agents should be using video to market their businesses consistently, period, Kyle Draper writes. Here’s how to do it. Continue reading →

Spencer Rascoff: Zillow won by focusing on consumers

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The portal’s co-founder and former CEO also said that Zillow’s impact includes creating tens of thousands of new “super agents.” Continue reading →

3 keys for turning Instagram into a sales funnel

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You can increase brand awareness and make genuine connections when you use Instagram to generate and nurture leads, writes Michelle Berman-Mickel. Here’s how to put its power to work for your real estate business. Continue reading →

Should you follow everyone who follows you on Instagram?

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Sue “Pinky” Benson tells you how to tell the difference between legit Instagram followers and those who are boosting your count without adding value. Continue reading →

9 Instagram mistakes that make you look unprofessional

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If you want to stand out on Instagram, the things you do matter, writes Laura Viñalet, all the way from the content you choose to the follow-up analytics you evaluate. Continue reading →

What should (and shouldn’t) be in my Instagram bio?

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If your bio is all about you, (how awesome you are, how many awards you’ve won, how many houses you’ve sold, etc.), then you’re bio is boring. Find out what should (and shouldn’t) make the cut. Continue reading →

From daydreams to dream homes: How Glennda Baker rose to the top

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As a child, Baker and her single mom bounced around rentals until the Georgia resident reached the tenth grade. Now, she helps make the dream of homeownership come true for people every day. Continue reading →