10 easy ways to grow your database through social media

Your database is no longer just names and numbers. It is a collection of videos, pictures and stories, personalities and insights into your followers and clients. Here’s how you can optimize your social media channels to gain new business. Continue reading

20 tools to help you create killer video content

As any agent will tell you, video creation should have a special place in your marketing plan. Although it might seem intimidating at first, you’ll quickly learn there are easy and cheap ways to level up your video game. Here are all the tools you’ll n… Continue reading

Versatile online marketing solution HighNote brings it all together

Just like how Slack centralizes and categorizes office communications, HighNote can do the same for your pre-listing pitch, agent or team profiles, local market guides, and all other forms of digital content. Continue reading

Have you heard? Inman Connect June is BACK

A year ago, Inman launched the first flagship Inman Connect virtual event, and the amount excitement and number of takeaways that resulted were extraordinary. So, we’re doing it again. There are several opportunities coming up to join us virtually. Continue reading

Why hiring a PR team is the best marketing decision you can make

A constant presence in major media outlets is a valuable way to promote and grow your real estate business on all levels. Here’s how a strong public relations strategy can elevate your brand and what you should keep in mind when hiring a PR team. Continue reading

Mortgage lenders target buyers with ‘Real Estate Report Cards’

Top of Mind Networks and MBS Highway are teaming up to integrate their offerings, allowing lenders to generate and distribute Real Estate Report Cards using Surefire CRM. Continue reading

Looking for listings? How to build a real estate farm step-by-step

With inventory at all-time lows, the need to generate listings has never been more pressing. Whether you’ve never built a farm before or it’s been a while since you have, these steps will help you create and grow a thriving geographic real estate farm. Continue reading

Zentap addresses all your Facebook needs in one place

Consistency in social media marketing is a big challenge for busy agents. Zentap can help those who aren’t good at it look like they are. Continue reading

Marketing through video? Here’s how to 10X your reach

The more video you create, the better you get at it. As you expand your content creation and share videos more creatively, you’ll see a massive ROI. To aid in your expanding marketing efforts, here are five simple types of videos you can easily make an… Continue reading

Do you speak the 5 love languages of customer service?

In the hottest, most competitive markets most agents have seen in their careers come major challenges. Clients need reassurance that you’ve got it under control, which might mean customizing your service based on their “love language.” Here’s how to do… Continue reading