Tag Archives: marketing

Inman Connect Las Vegas prices are going up on July 1

By | | Uncategorized
Comments Off on Inman Connect Las Vegas prices are going up on July 1

Inman Connect Las Vegas will be a reunion for the ages. Join us Oct. 26-28 as the real estate community gathers in person once again to learn, network and collaborate.  Continue reading →

7 daily disciplines that’ll make your business boom

By | | Uncategorized
Comments Off on 7 daily disciplines that’ll make your business boom

Your best strategy for massive business growth results from the intentional activities you engage in on a regular basis. These disciplines will help you be strategic with your time and increase the number of opportunities available at any given time. Continue reading →

Inman Review: Can Roof take your lead capture to new heights?

By | | Uncategorized
Comments Off on Inman Review: Can Roof take your lead capture to new heights?

Roof is chat automation tool that plugs into brokerage websites to capture and nurture leads with traffic metrics and sharp persona-building. Continue reading →

Does your advertising paint a true picture?

By | | Uncategorized
Comments Off on Does your advertising paint a true picture?

In real estate, transparency should matter. However, there’s a lot of self-promotional marketing in the industry that falls firmly in the gray areas between truth and fiction and along the seams between black and white. Continue reading →

Jacksonville apartment property website wins Webby honor

By | | Uncategorized
Comments Off on Jacksonville apartment property website wins Webby honor

A website built for an apartment property in Florida was one of three in the world to be awarded as a 2021 Webby Honoree at the International Academy of Digital Arts and Science’s 25th Annual Webby Awards. Continue reading →

7 marketing tools that’ll help you strategize business growth with ease

By | | Uncategorized
Comments Off on 7 marketing tools that’ll help you strategize business growth with ease

Quality marketing drives business growth, but creating it can be overwhelming for busy real estate agents, especially amid a summer selling season that never ended. Here are a few tools that have helped me drive growth in my real estate business. Continue reading →

Be an off-market pro: 10 tips to find hidden inventory

By | | Uncategorized
Comments Off on Be an off-market pro: 10 tips to find hidden inventory

With more buyers competing for fewer homes, it’s more essential than ever for agents to find ways to stay relevant. And the best way to do that is to bring your clients inventory they didn’t even know existed. Here’s how. Continue reading →

Inman Review: VoxDirect makes text marketing simple

By | | Uncategorized
Comments Off on Inman Review: VoxDirect makes text marketing simple

A “MailChimp” for text marketing, VoxDirect is a mobile app for both major operating systems, helping agents schedule and leverage text messaging for lead capture and nurture. Continue reading →

Email marketer ActivePipe rolls out brokerage-wide nurture campaigns

By | | Uncategorized
Comments Off on Email marketer ActivePipe rolls out brokerage-wide nurture campaigns

Helping power the new nurture service is technology ActivePipe acquired in its purchase of HomePrezzo in 2020. Continue reading →

Deciding on the face of your brand? 3 points to consider

By | | Uncategorized
Comments Off on Deciding on the face of your brand? 3 points to consider

Real estate is an industry based on facial recognition. When you ask people, “Who sold your home?” they almost always answer with their agent’s name — not the brokerage they work for. Here’s what to think about when putting a face to your brand.
Continue reading →