You probably suck at helping 26% of your clients. Here’s how to fix it

If someone with a disability wanted to attend your next open house, would they be able to tour the property? If your client has hearing or low vision issues, how will you pivot quickly to change your communication in the transaction? Continue reading

The agent’s guide to testimonials and reviews

Word of mouth (the digital kind) comes from online feedback in the form of reviews and testimonials. Find out how to gather and use good words from your past clients to attract your next ones. Continue reading

10 things that are killing deals in 2023 (and how to avoid them)

This market will be another badge of honor we can add to our resume, and will position us to be the best possible advisors to clients and prospects. Continue reading

Understanding the Hispanic population’s role in real estate

The real estate market is constantly evolving, and as we look ahead to the coming years, the Hispanic population is poised to play a major role in the industry. Continue reading

Find out how this LA agent pulls 80% of his clients from YouTube

Darren Kriz’s journey from amateur YouTuber to real estate superstar demonstrates the power of persistence, consistency and a passion for learning. Continue reading

10 killer call-to-action strategies for real estate agents

A well-crafted CTA can make the difference between a lead and a sale, so put the time and effort into creating a powerful one that drives action and achieves your desired outcomes. Continue reading

8 tips for preparing your first real estate agent business plan

Preparing your first real estate agent business plan takes time, effort and research. Thankfully, it doesn’t have to be long or complicated, just specific enough to outline what you want to accomplish. A well-prepared business plan will help you set a … Continue reading

Overspending? Here’s how real estate agents can rein it in

Overspending is a significant challenge that almost every real estate agent has to face. However, with the right strategies and practices in place, you can rein in your spending and significantly grow your profits. Continue reading

What should (and shouldn’t) be in my Instagram bio?

If your bio is all about you, (how awesome you are, how many awards you’ve won, how many houses you’ve sold, etc.), then you’re bio is boring. Find out what should (and shouldn’t) make the cut. Continue reading