I’m not using Threads, and you don’t have to either

Yes, you can ignore Threads, and you will stay in business, Inman contributor Teresa Boardman writes of Meta’s latest social media offering. “If you are on the fence, I am writing this for you.” Continue reading

WATCH: 7 reasons collaborating with a mortgage lender is crucial

Rick Guerrero says your transactions will be smoother if there’s more collaboration with mortgage loan officers when providing financial information since a Zillow report revealed that agents are sought after and trusted with relevant questions. This … Continue reading

Why Threads is the next big thing for real estate agents

Have you heard about the new app Threads? Jessi Healey explains why you should think about joining now while it’s still the hot new thing in social media. Continue reading

Threads: First impressions of summer’s hottest social network

Trainer Rachael Hite shares her first impressions of Meta’s latest new social app. Will this kill Twitter? Do you need to add this to your business marketing strategy. We are in a new frontier of digital communication. Continue reading

What kind of an impact will an hour of fair housing training have?

How fair housing is taught matters, writes broker-owner Teresa Boardman. Unfortunately, most fair housing courses are worse than useless. Continue reading

Women make up 66% of NAR’s membership. Is it serving you?

As the National Association of Realtors doubles down to support bad behavior in its leadership, women see the organization’s response as part of a larger problem endemic to the real estate industry. Continue reading

It’s time to put American innovation to work for housing

America was built on innovation, yet we’ve thrown up our hands when it comes to our most intractable housing problems. As real estate experts, it’s time for us to get busy. Continue reading

Stop being needy! Start delivering value like UPS

When Ventura County, California, agent Ernesto Vargas is out door knocking, he’s always looking for ways to add value to his pitch. Continue reading