Tag Archives: Opinion

When it comes to Instagram, how personal is too personal?

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Start infusing your personality and perspective into your social media content to connect with your audience and increase engagement, writes social media expert Maris Callahan Messervey. Continue reading →

Are ARMs and 40-year mortgage loans good deals for buyers? 

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Focusing exclusively on monthly payments can mean borrowers lose sight of the advantages, and drawbacks, of various loan products. Trainer Bernice Ross looks at some alternatives to the 30-year fixed rate mortgage. Continue reading →

Your business shouldn’t advertise for Memorial Day. Here’s why

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Should you advertise for Memorial Day? Jessi Healey, a previous military spouse and social media expert sounds off on what is and isn’t appropriate over May’s annual three-day weekend. Continue reading →

Mosaik is peak client experience, the ideal agent productivity solution

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Mosaik is an operating system for the client experience, handling listings, tasks, transactions and relationships for real estate agents and teams. Continue reading →

Stay, go or boomerang? 5 tips for agents planning a switch

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Stay, go or go back? When you’re not content with your real estate brokerage, it can be tough to make the choice. Here, The Agency’s Farah Levi gives guidance on things to consider before making a major move. Continue reading →

Why stop there? Here are 13 more safety fields NAR could add

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While NAR plans to add new checkboxes for agent safety, they’re leaving out some of the most common (and messy) hazards that agents face, writes broker Teresa Boardman. Continue reading →

Economist explains that controversial FHFA fee change

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There’s been a lot of talk about the FHFA’s fee increase, but economist Matthew Gardner thinks that, for the most part, it’s much ado about nothing. Continue reading →

AI on the go: The new ChatGPT iOS app is finally here

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According to social media expert Katie Lance, OpenAI has unveiled its official iOS application for ChatGPT, the company’s AI chatbot, allowing you to create content while you’re out and about. Continue reading →

Fannie Mae’s latest outlook is grim. 6 ways agents can beat the odds

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There’s always a way that agents can position themselves for changing marketing conditions, and brokers can facilitate that process, according to broker owners Bridget Gilbert and Laura Garner. Continue reading →