Tag Archives: public relations

Stand out in any market with a DIY public relations plan

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Getting featured in the press can be a game changer because, in addition to creating exposure, it also helps you become a recognized authority in your market. Marketing expert Jeremy Knauff provides a step-by-step strategy for connecting with members o… Continue reading →

Put yourself out there! How to develop a media relations strategy

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Growing your content marketing plan means adding leverage by reaching out to the media. Part four of this five-part series shares what to write and how to craft a media outreach strategy. Continue reading →

Stand out: 7 PR strategies every real estate agent needs

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Growing market share and mind share starts with public relations and successfully communicating your brand and your vision. CEO Stacey Ross Cohen offers tips for standing out with the power of PR. Continue reading →

Why hiring a PR team is the best marketing decision you can make

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A constant presence in major media outlets is a valuable way to promote and grow your real estate business on all levels. Here’s how a strong public relations strategy can elevate your brand and what you should keep in mind when hiring a PR team. Continue reading →

Here’s how to get your listings in the news

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Real estate publicity expert Audie Chamberlain advised agents to focus on their sold properties and identify a compelling story they can tell. Continue reading →

Here’s how to get your listings in the news

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Real estate publicity expert Audie Chamberlain advised agents to focus on their sold properties and identify a compelling story they can tell. Continue reading →

The Essential Guide to luxury marketing

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The luxury real estate market is highly competitive, but agents who harness technology, the media and their own social networks for marketing can make fortunes. Continue reading →

Use public relations to tell your property’s story

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Marketing and paid advertising are the traditional tools agents reach for when promoting a new listing. But the possibilities presented by public relations — for the right property with the right story — are impressive. Continue reading →

Be your community’s #1 fan

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If you’re not from the Midwest, you might not know about Euchre. Euchre, pronounced “yoo-ker,” is a fun social card game that introduced the joker to modern decks. And a Euchre tournament is just one tool in CENTURY 21 Affiliated broker Ryan Servatius’… Continue reading →