Who should I follow on Instagram for real estate posts?

Every week Sue “Pinky” Benson answers your most pressing Instagram questions. This week, she’s helping you find a new real estate account to follow for inspiration. Continue reading

Stop overthinking it! 6 tools to create professional video with ease

Gone are the days of having to use busy, complicated professional-level technologies that require layering sound over visuals, dragging tiny arrows to cut milliseconds off of an opening or having to pay for high-end soundtracks. Here are the tools you … Continue reading

Dear Marketing Mastermind: How can I get the most out of my content?

You’re creating content, but how can you ensure that people respond? Find out what the Marketing Mastermind recommends to optimize your blog posts, videos and social media to ensure that you are getting eyes on your platforms. Continue reading

Social media made simple: How to source, share and schedule

The best way to avoid being overwhelmed, wasting time and getting sucked into the addictive nature of social media is to have a plan, similar to an editorial calendar. Here are five tips for sourcing real estate content as well as how and when to sched… Continue reading

5 ways to milk your real estate content for all it’s worth

Whether you’re looking for impressions, traffic, engagements or conversions, your return on investment for well-executed content marketing will be exceptionally high if you adhere to these five tips. Continue reading

5 content marketing options for your growing business

Great content not only pushes your services — it entertains and inspires. So what kind of content can you use to best showcase your business, and how can you make the best of it? Here are a few ideas. Continue reading