The once-niche appeal of self-sufficient, sustainable and off-grid living is going mainstream. For agents, understanding this buyer and learning how to market to them can mean new opportunities in a changing market. Continue reading
Build your brand around a location or property type you’re passionate about, Nick Schlekeway writes, and watch your business take off. Continue reading
Real estate success is about more than closing deals, Nick Schlekeway writes. It’s about becoming an indispensable resource for clients and creating value that goes beyond transactions. Continue reading
Your unique value proposition is more than just a catchy slogan, writes media expert Jeremy Knauff. It’s a powerful way to differentiate yourself from your competition. Continue reading