Will flashy gifts and open houses end once commissions decouple?

Based on conversations with luxury agents across both coasts, there’s still a lot of uncertainty about how far-reaching the changes that come with commissions decoupling may be. Continue reading

Fredrik Eklund and Thomas Ma announce new agent social app

REAL is like a mashup of WhatsApp, Instagram and Zillow for agents and consumers, Eklund said, but at “lightning speed.” Continue reading

‘Cannabis Open House Party’ to launch social app Rila

The company will host a cannabis-themed open house in Sherman Oaks, California, replete with plants, hemp dog treats, skincare products and lessons on leaf trimming in the cabana — all to officially launch the social real estate app that uses agent- an… Continue reading