Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, Zestimates. The AVM (automated valuation model) put Zillow on the map. If Zestimates become live offers, how will agents fare? Continue reading
The shallowness and importance of a first impression in the real estate industry are undeniable, which is why it’s important to nail your personal brand image from the get-go. Here are the three most important factors that make up your personal brand i… Continue reading
To find out if a brand evolution or rebrand is necessary, an excellent place to start is with a brand audit. The result of the review will shed light on whether your brand is still relevant and valuable or if it’s time for a change. If it is, just foll… Continue reading
In the ever-evolving world of real estate tech, LionDesk is choosing integrations and leveraging partnerships with top third-party applications to create a CRM that plays well with others — and allows agents to maintain their independence. Learn more a… Continue reading
ZORC — Zillow, Opendoor, Redfin and Compass — are shaping up to be the future proptech real estate titans. Where Keller Williams, Realogy and RE/MAX fit in is still up for grabs. Continue reading
The trade association that creates the standards for getting real estate data where it needs to go has chosen a new chief. Continue reading
The iBuyers are going to improve their algorithms. They’re going to push their prices closer to market rates. And they’re going to get better and better as they eat up more of the real estate industry. Continue reading
If you’ve ever had stressed out buyers, you know that they can consume your time, resources and energy. Take the time to explain the purchase process and set expectations, and you’ll create a zen buyer experience that your clients will remember forever… Continue reading
Why aren’t we looking closer at views, favorites and the metrics that make a listing stand out? Troy Palmquist digs into popular sites’ metrics, or lack thereof. Continue reading
There’s been much dialogue around why agents choose a certain brokerage and what makes them so fiercely protective of the one they’ve picked. The bottom line is it’s an intensely personal decision, which comes as a result of many different factors. Her… Continue reading