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Find more online leads with this new banner ad campaign solution

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A new entry to the industry, My Digital Advertising helps agents target online home shoppers via keyword searches and digital ads. Continue reading →

8 tips for not annoying people on social media

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Every day, we see “the good, the bad and the ugly” when it comes to real estate agents and brokers on social media. From avoiding creepy habits to being mindful of group invites, here are eight tips for social networking professionals. Continue reading →

Innovate or die: 11 ways agents should shake up their businesses

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Given how many tech-focused real estate companies are launching and debuting new features and business models, agents on the ground don’t need to worry about innovating themselves, right? Wrong. Continue reading →

Student debt isn’t the only thing holding buyers back

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Student debt isn’t the only thing holding back home sales, which reached a six-year low in December and have been on a steady decline since 2004. Continue reading →

8 steps for crafting a solid real estate marketing plan

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As a real estate agent, how you sell yourself often directly translates into how many homes you sell. Here are ICNY speakers’ top tips on how agents can upgrade their marketing game. Continue reading →

Opendoor’s ‘nightmare’: KW agents backed by their own iBuyer

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In a presentation at Inman Connect, real estate consultant Michael DelPrete said Opendoor’s “nightmare scenario” is 160,000 Keller Williams agents “in people’s living rooms and kitchens waving around an iBuyer brochure and saying, ‘We do that, too.” Continue reading →