Tag Archives: Select

I’ve studied real estate marketing for 31 years. Here are 7 essentials for effective marketing campaigns

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According to Jimmy Burgess, great marketing isn’t about doing more. It’s about doing the right things consistently. Continue reading →

How the escrow process offers a chance to show your value: Step 7

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Just like in school, group projects can be stressful. In Part 7 of her eight-part series, Cassie Walker Johnson helps you pull the moving parts of the escrow process together. Continue reading →

Enduring elegance: Leadership lessons from Giorgio Armani

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The designer showed us that greatness isn’t loud, rushed or accidental, Darryl Davis writes. It’s carefully crafted, relentlessly consistent and fueled by deep love of the work. Continue reading →

No filter: Your personal opinions on social media can get you fired

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Cancel culture has entered a new, more aggressive phase. For agents, one unfiltered opinion online can spark backlash that threatens your license, your livelihood, and your reputation.
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How a government shutdown would affect real estate agents

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The National Flood Insurance Program, set to lapse on Sept. 30, and federal agencies critical to processing mortgage paperwork like HUD, FHA, VA, USDA and the IRS face staff reductions. Continue reading →

Compass just recruited a pair of high-profile Hilton family scions

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Barron Hilton is son of Rick Hilton, a cofounder of Hilton & Hyland, who cofounded the Hilton Hilton brokerage a few years ago with his father and wife, Tessa. Now, the couple will start a team at Compass. Continue reading →

August existing-home sales may have been lowest in a decade

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Sales slowed month-over-month to an annualized rate of 4 million homes sold this year, according to a new report released Thursday by NAR. Continue reading →

Douglas Elliman debuts private listing network for agents

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The brokerage told Inman that the goal in creating the platform is to provide homesellers with different marketing options, as well as market testing capability and privacy and discretion, for those who desire it. Continue reading →

Does the Compass-Anywhere deal set the stage for a private listings culture clash?

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As the debate over private listings and the Clear Cooperation Policy raged on, Anywhere leaders charted a distinctly central path. Here’s how that could change under a Compass banner. Continue reading →

How to decide whether to stay or go after a big brokerage merger

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Brokerage leaders are constantly making decisions due to change in our businesses, Claudia Stallings writes. But when monumental shifts occur, whether it’s planned or not, there are always choices. Continue reading →