10 coaching secrets that’ll revolutionize a real estate business

From mediocre manager to legendary leader, these strategies from luxury real estate consultant Chris Pollinger will help you take your real estate business to the next level. Continue reading

7 ways to hook first-time buyers (before they’re ready to buy)

First-time buyers may not be ready to purchase a home right away, but with a little patience you can turn them into lifelong clients. Keller Williams Head of Inclusion and Belonging Julia Lashay Israel offers insights on providing education and informa… Continue reading

8 ways to cultivate connections with builders and developers

Master the new construction niche, and grow your business by building relationships with builders and developers in your market. Continue reading

The real estate industry isn’t doing enough to keep agents safe

From physical safety to psychological and emotional safety, it’s time to implement new practices and changed attitudes to the industry, writes safety expert Tracey Hawkins. Continue reading

How to turn your Google Business Profile into a lead gen machine

If you want to raise your profile on the world’s most prominent digital platform, a Google Business Profile is the way to go. Jimmy Burgess offers the secrets to optimizing your online presence with this underutilized marketing tool. Continue reading

Here are the must-win everyday negotiations you’re facing now

Many negotiations take place outside of the deal. Your ability to navigate them successfully will determine whether clients work with you in the first place, broker Nick Schlekeway writes. Continue reading

Redfin bids ‘arrivederci’ to NAR. Who’s next? The Download

Redfin CEO Glenn Kelman encouraged agents and brokers to leave NAR along with the company. Will they, and who else will join them? Continue reading