Luxury marketing expert Laura Stace shares her best practices to get listings buyer-ready. These seven “must-do” tasks are her essentials to make sure every property is ready for a timely sale process. Continue reading
Smart home products are great, but how do you decide what stays and what goes when you’re selling a home with these upgrades? Continue reading
Finding ways to rise above the noise and shine light onto a challenging market is the mission of every agent in today’s market. Coach Darryl Davis shares eight strategies to help agents become a beacon of light for their clients against the storm of mi… Continue reading
Catch up on all of the latest news and this week’s most-read stories. It’s Inman’s Top 5 for the week of Dec. 30, 2022 through Jan. 5, 2023. Continue reading
Don’t just coax your team to grow; show them how you do it. When you are a leader you need to have a vibrant digital presence to show your crew that you are more than just talk. You have the talent to help them connect where it counts. Continue reading
When done right, staging evokes a stronger emotional tie for buyers, which translates to a greater commitment to the home. Continue reading
Lead generation is the lifeblood of a successful real estate business, writes Jimmy Burgess. What are you going to do in 2023 to take your business to the next level? Continue reading
There is a great deal of data out there, but understanding how to provide context and meaning can help you set yourself apart. Continue reading
In part two of this two-part series, Bernice Ross interviews mega-producers who focus on giving back to their communities in a big way. Continue reading
When disaster strikes, the connections we’ve built in the course of our daily work can prove invaluable in the recovery effort and beyond. Marcus Larrea shares how his team helped their community recover from Hurricane Ian. Continue reading