Where to find your next luxury customer

Whether you strike up a conversation on a flight or are referred by a tennis partner, it remains a real estate truth: your buyer could be anyone. But when it comes to the luxury market, it can be more challenging to connect with the buyers and sellers … Continue reading

Top brokerages find new ways to carve out profit

According to recent data from REAL Trends, the average retained company dollar dwindled to a mere 14.8% in 2017. This is down from 22% 5 years prior. Brokerages are faced with pressures on commission splits, non-producing agents, and occupancy/payroll … Continue reading

Episode 2 – Defining Success Through Failure

Emerging from a low point in his life, both personally and professionally, Gary Keller reevaluated, reprioritized and let go of fear, allowing himself to take a leap of faith and create Keller Williams as we know it today. Continue reading

Boost your brand, efficiency and productivity with one platform

Your agents are busy. They’re doing routine tasks like making copies and answering emails, along with less mundane tasks like marketing themselves and their clients’ properties, taking continuing education classes, and much (much) more. Continue reading

The top 3 trends homebuyers want this season

What’s hot and what’s not when it comes to property listings shifts every season as a new generation of home buyers joins the market. We surveyed a team of industry professionals and found the top three trends a listing needs in order to be competitive… Continue reading

Understanding the nuances of opportunity zones

Opportunity Zones have been called everything from a ridiculous loophole to the hottest pitch in RE. They were established by Congress in the Tax Cuts and Jobs Act of 2017 to encourage long-term investments in low-income urban & rural communities … Continue reading

What to look for in a results-driven real estate team

Teamwork, like any relationship, requires negotiation and compromise. But for many luxury real estate agents, it pays dividends. A productive partnership can help reduce workloads for everyone while driving more business with a wider network of clients. Continue reading

Episode 1 – From Rock and Roll to Real Estate

Welcome to our first episode. Here’s where we get the inside story of Gary’s journey from aspiring rock star to rocking the real estate world. See how a series of good decisions, a millionaire mindset, and the sheer will to succeed laid the groundwork … Continue reading

Think Like A CEO Season 1 Trailer

“Most people don’t spend enough time to study what’s going on around them to to get a sense of what can happen … can you be the disruptor? Or are you going to be the disrupted?” – Gary Keller Continue reading

4 ways to turn your website into a lead generation machine

When building a successful website, there are two things to keep in mind: 1. Your brand. 2. Your target audience. In the 15 years that Propertybase has been building real estate websites, we have seen time and time again when there was too much focus o… Continue reading