Tag Archives: lead nurturing

The AI Sales Agent for New Homes Is Here, And There’s No Going Back

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A typical new development project has hundreds, often thousands, of leads, and only one or two agents to work them. Continue reading →

How customer experience breaks down in the smallest moments

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Earn real trust and create a legacy by ensuring your clients feel like they’re in good hands from their first conversation with you, Christine Carlo George writes. Continue reading →

What Tom Ferry’s latest poll reveals about the future-focused agent

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Troy Palmquist looks at Tom Ferry’s recent Instagram survey of his followers’ 2026 predictions and what they might mean for your business. Continue reading →

Here’s what top agents do in the 1st 60 minutes of their day

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The first hour can set the tone for how an agent leads, serves and wins, Kevelyn Guzman writes, especially in markets that feel uncertain or unpredictable. Continue reading →

Here’s a simple formula for building a healthy, thriving business

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The way you handle your leads lifecycle must be optimized for a real estate business to be healthy and thriving. Jimmy Burgess shares the GNC formula that makes it work. Continue reading →

3 unconventional ways to make open houses work harder for you

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Open houses offer more than an opportunity to market a single listing, Josh Ries writes. They allow you to connect, both in person and online, long after they end. Continue reading →

Forget real estate soap operas. Here’s where you should focus

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You can be the agent who always has an opinion on the latest industry scandal, Kevelyn Guzman writes, or you can be the agent who’s too busy closing deals to notice. Continue reading →

Speed-to-lead is not the same as speed-to-qualify

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You have to earn the right to ask the hard questions, broker Josh Ries writes. Learn how to build rapport and relationship so that you can dig deeper. Continue reading →

5 ways to power up your marketing experience

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Real estate agents are increasingly turning to advanced tech, like AI automation and data integration, to market faster, smarter — and better. Continue reading →

No, you don’t need more leads. Here’s what to do instead

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Stop blaming the leads, the market or your CRM. The problem — and the solution — rests squarely on your shoulders, consultant Chris Pollinger writes. Continue reading →