5 free game-changing strategies agents can employ for 2024

“Bad advice that sounds cool is still bad advice,” Sharran Srivatsaa of The Real Brokerage cautioned agents Inman Connect Las Vegas. Instead, try these five tips he suggested to set yourself apart. Continue reading

California dreamin’: The nightmare situations luxury agents deal with

From the seller who wanted to display a room full of snakes during a home showing to the renter who was an insurance scammer, the clients luxury agents deal with in California can be a handful. Continue reading

‘Catching a wave’: Nartey brings Globl RED to The Real Brokerage

“Catching Real right now is like catching a wave,” Kofi Nartey said. He sees the brokerage’s sweeping growth and adoption of technology as the way of the future. Continue reading

DelPrete: Legacy brokerages can no longer dismiss lower-fee models

For too long, Mike DelPrete argues, legacy brokerages shrugged off their low-fee competitors. Some of those barbs haven’t aged well. Continue reading

Real Brokerage CEO touts in-works app as the ‘future of real estate’

Tamir Poleg believes an in-the-works, consumer-facing app his brokerage is developing will dramatically alter the process of buying and selling a home. Continue reading

Real Brokerage CEO: ‘At times like these, new leaders are crowned’

The Real Brokerage founder and CEO Tamir Poleg shares how his rapidly growing business scooped up so much market share last year against the odds — and what the market holds in the days ahead. Continue reading

The Real Brokerage closes deal to acquire LemonBrew Lending

This year’s acquisitions of LemonBrew Lending and Expetitle pave the way for the company to provide end-to-end services to homebuyers in many markets. Continue reading