Lesson Learned: Reserve your judgement

In this column, real estate agents across the nation share stories of the lessons they’ve learned during their time in the industry. This week: Find out how this powerhouse New York agent learned that you can’t always tell where that next multimillion … Continue reading

6 tips for working with the largest pool of homebuyers

It’s critical to understand where, how and why millennials are searching for homes right now. Here are a few tips to help you tap into this massive buyer pool.  Continue reading

The Real Word: Are Opendoor’s plans too ambitious?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. In this edition of The Real Word, they’ll discuss Opendoor’s expansion plans, Google Alerts for your business and a viral listing. Continue reading

Why new agents should consider joining a team

Which brokerage to join, what systems and technology to implement and what brand and marketing to create — new agents have a lot of decisions to make. Joining a team solves many of these challenges. Here’s are four key benefits new agents who join team… Continue reading

11 objection handling scripts agents need today

When it comes to working with buyers, objections are buying signs. Your role is to uncover their concerns, address them and move your clients forward in making the purchase. Here are a few important scripts to keep handy. Continue reading

How Google Alerts can help you stay on top of your business

Whether you use it for reputation management, keeping an eye on the agents you work with or getting an edge on the competition, Google Alerts are an invaluable tool. Here are a few creative ways to use this powerful tool. Continue reading

What do clients need in 2021? 8 skills every agent must nail

Frenetic markets often lead to frenetic decisions. In today’s frenzied markets, agents have to be on top of every aspect of the transaction. Here’s what real estate buyers and sellers should expect from their agents. Continue reading

10 credit mistakes that could cost buyers their dream home

Buyers have been known to let the excitement of buying a home cloud their judgment. Here are 10 ways you can help keep your clients on track to prevent them from blowing up their chances of owning a home. Continue reading