Monthly Archives: March 2023

Is it worth it? 10 common marketing metrics and how they measure up

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It can be challenging to discern meaningful data from the rest. Still, it’s vital to grow your social media efforts effectively. You want to avoid what’s called “vanity metrics” and measure the metrics that mean something. Continue reading →

Guaranteed Rate rolls out ‘Same Day Mortgage’ nationwide

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Properties must be eligible for an appraisal waiver, and like Better’s “One Day Mortgage,” some fine print can stand in the way of getting a loan approved in 24 hours. Continue reading →

Black Knight ready to sell Empower to address antitrust concerns

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A Deal with Constellation Software Inc. hinges on ICE closing the deal to acquire Black Knight, now valued at $11.7 billion. ICE says it’s prepared to fight FTC in court. Continue reading →

Forget Flow: These ‘Rental Rewards’ disruptors already flooded the zone

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Former WeWork CEO Adam Neumann is getting into rentals and property management with his latest effort, Flow. But these renter-reward companies are already flooding the rental sector. Continue reading →

Home price growth slows for 9th consecutive month in January

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Annual home price growth dropped to 5.5 percent in the first month of 2023, but fell just 0.2 percent month over month, according to data released Tuesday as part of the CoreLogic Home Price Index. Continue reading →

US dominates the globe with most ultra-high-net-worth homeowners

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The U.S. notched 14 spots among 20 global cities in a new analysis of homeowners with a net worth of at least $30 million. New York City clinched the top spot on a list compiled by REALM and WealthX. Continue reading →

7 marketing metrics that matter most (and how to measure them)

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Targeting the right audience is a critical factor in real estate marketing success. Here’s how to crunch the numbers and make sure you’re as effective as possible. Continue reading →

Too much competition? 10 branding insights to get you noticed

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A great real estate brand coupled with outstanding customer service is a winning formula for attracting more clients and closing more deals. If it’s time to upgrade your branding, Bernice Ross has the insights you need. Continue reading →