10 top-tier lead generation strategies (and how to convert ’em)

What lead generation strategies should be your go-to choices for maximum lead conversion in 2023? Bernice Ross chooses from her best advice over the last year and offers you the most actionable, targeted solutions. Continue reading

Help homeowners lower home maintenance costs in 2023 with this 12-month marketing campaign

Would you like to help your clients and sphere cut their homeownership and home maintenance costs substantially in 2023? This 12-month marketing plan is suitable for social media, email, direct mail and even video, writes trainer Bernice Ross. Continue reading

10 powerful coaching strategies to boost your performance in 2023

Master Certified Coach Byron Van Arsdale guides you through practical, proven strategies that have gotten results for thousands of clients. Continue reading

Decide already! 8 steps for beating analysis paralysis with confidence

Not sure how to make a decision or guide your clients to one? Author and trainer Bernice Ross provides a simple formula that leads to clarity and confidence for you and your clients. Continue reading

Recruit better agents with this 15-step plan for vetting top talent

Because many agents wait to change offices until the end of the year, now is prime recruiting time. Trainer Bernice Ross takes you step by step through a process designed to help you take advantage of every opportunity. Continue reading

10 reasons Twitter should be part of your 2023 marketing strategy

It only takes a minute or two to tweet, and it’s worth it, according to author and trainer Bernice Ross. Have fun, engage with like-minded others, provide great content and watch Twitter help you grow your business in 2023. Continue reading

NAR’s 2022 data just dropped. 9 lead gen strategies to act on now

The newly released NAR 2022 Profile of Home Buyers and Sellers is packed with powerful data to guide your lead generation efforts in 2023. There has been a major shift in several essential areas that will allow you to capture market share in areas you … Continue reading

9 steps for getting buyers the best deal in a down market

To flourish as the market changes, real estate agents need to be able to provide comprehensive and meaningful service to buyers. Author and trainer Bernice Ross offers strategies to help eager homebuyers get the most for their buying power. Continue reading

Your 2023 business depends on nailing this seller conversation

To flourish as the market changes, you must be able to persuade your sellers to price their homes correctly for market realities. Author and trainer Bernice Ross offers strategies and a script you can use to have difficult, but necessary, conversations. Continue reading

15 creepy crawly real estate stories that will make you squirm

Are you ready for some creepy, crawly real estate stories for Halloween? Bernice Ross brings you these true-life experiences from Realtors and the listing photographers at HomeJab.  Continue reading