8 critical traits that separate great real estate leaders from the rest

Leadership is not an inherent quality; it can be learned and constantly improved, according to PLACE’s Ben Kinney and Brian Gubernick. Team leader Carl Medford outlines the eight qualities they’ve identified as leadership game-changers. Continue reading

Rivals to allies: Foster healthy competition with these 4 rules

Healthy competition should be the foundation upon which we strive to provide our clients with the highest level of customer service and care. Team leader Carl Medford outlines the difference between healthy and toxic ways of engaging. Continue reading

Playing the blame game in this market? Here’s how to stop

Whether you call it TBG or the blame game, it has an insidious effect on your business, writes team leader Carl Medford. The longer it’s allowed to fester, the more damage blame will cause to team unity and morale, along with client confidence and trust. Continue reading

How the 5 love languages can transform your work life

Because many teams work closely together, it’s smart to take time to discuss love languages as a team. Help individuals identify their specific love language, and then work to develop an office culture that helps effectively nurture each other and buil… Continue reading

What can we learn from a chicken sandwich? 5 key takeaways

Although they claim to have been the first to offer a fried chicken sandwich, Chick-fil-A realized that anyone else could offer a competing product. Therefore, they focused on developing an unbeatable customer experience. Continue reading

How to navigate 2023 using your personal North Star

Charting your course is essential for navigating effectively. Team leader Carl Medford offers a guide to creating a set of beliefs and practices that help your company navigate through the unknown waters of their market. Continue reading

Go pro! 23 reasons top agents stand out among amateurs

When markets get tough, and 2023 is certainly shaping up that way, it’s the professionals who come out in the winner’s circle while the amateurs are left standing on the sidelines. Continue reading

10 tried-and-true closing techniques: How to seal the deal in 2023

Agents need to sharpen their skills to be able to close. Here are the top 10 closing techniques well-versed agents should have memorized so they are equipped to handle any potential objections, Carl Medford writes. Continue reading

It’s not (always) about you! Deciding whether to switch brokerages or mindsets

Looking toward 2023, many agents, concerned about the shifting market and its impact on their business, are considering a move. Perhaps the change required is not their location but their mindset, team leader Carl Medford writes. Continue reading

Time for a change? 3 strategies to ensure transformational results

Incremental changes, one action at a time, one day at a time, will add up to behaviors that, when repeated consistently, will deliver the results you want in the year that lies ahead. Continue reading