With inventory starvation, agents need to explore all possibilities to gain more listings — and FSBOs are ripe for the picking. Here is a novel way to get in front of potential (and actual) FSBOs and rake in the referrals. Continue reading
It seems like every day a top team or agent is making headlines by jumping to a new brokerage. Before uprooting your business, it’s important to thoroughly explore what you’re looking for by asking yourself a few tough questions. Continue reading
Letting a client go is never fun or easy. Unfortunately, it’s part of being an entrepreneur and running a business. Here are a few useful tips on ending the client-agent relationship — and preventing challenges from cropping up in the first place. Continue reading
The real estate business is insane right now. You’ve got frustrated buyers. You’re (rightfully) frustrated — and humor is a great escape. However, it’s also rife with danger. Here’s why you should think before you post. Continue reading
Losing a listing is tough, but it’s not the end of the world. Keep your professionalism front and center, learn from this experience, and incorporate that learning so it’s less likely to happen in the future. Continue reading
Getting your name out there consistently (and frequently) is the key to building name recognition and retaining clients. Make sure your past clients don’t forget you and choose to use you again next time they need an agent. Here are a few ways to maint… Continue reading
There’s tons of training that addresses diligent follow-up and frequent outreach. What’s far more critical in building your business than a speedy reply or dropping someone into a system that will pound out messages to a contact database? Answering the… Continue reading
Creating fresh and unique content is not easy, and it can be quite time-consuming. Recycling content reduces the effort required; allows you to expand your reach across multiple platforms; and gives consumers, prospects, and search engines what they’re… Continue reading
To be successful in this whacky business, you have to build relationships. What’s the one thing that all relationships have in common? Trust. Here’s how to build trust regardless of how well you know the person. Continue reading
Taking a break from work helps prevent or minimize burnout, but it’s not the be-all, end-all. As glorious as a vacation might sound, what you really need to do to mitigate burnout is consistently and constantly practice a good work-life balance, and th… Continue reading