What Questions Do You Have About Your 2018 Income Taxes?

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Tax time is always taxing, but this year that’s especially true. That’s because many of the tax changes from the big 2017 tax law are showing up for 2018 tax returns. So you may be losing some write-offs you’ve taken in the past, you may be eligible fo… Continue reading →

Second Acts to Profit From the Longevity Economy

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Are you looking for a second act in a growth field? Consider the longevity market — services and products targeting people over 50. The opportunity is enormous. According to AARP, the economic activity of Americans 50+ is the equivalent of the third la… Continue reading →

16-Year-Old Author Writes Story of Love and Dementia

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  The subtitle for Grandpa and Lucy, a book by 16-year-old author Edie Weinstein, says it all: A Story About Love and Dementia. In this charming picture book, the main character, a young girl named Lucy, employs simple and loving gestures to strengthen… Continue reading →

How to Stay Fit Through a Long Winter

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Anyone living north of the Mason-Dixon line knows that winter can be a big obstacle to staying fit. Cold temperatures, short days and icy sidewalks can all conspire to keep you indoors and on the couch. Add to that a season of holiday merrymaking and t… Continue reading →

5 tips for blasting your brand out into the world

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If you create and market your content right, your message to the world can become an enormous, self-sustaining and lucrative income stream for your business. Here’s five steps to put you on the fast track to creating your brand and disseminating it to … Continue reading →

Are you making these embarrassing print marketing mistakes?

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Do you regularly use snail mail print marketing? When used properly, it can be a powerful lead generator — but use it incorrectly, and you and your marketing piece end up in the garbage. Here’s an analysis of what several agents did right, as well as w… Continue reading →

How should ISAs be compensated? Here’s what you should know

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Inside sales agents are the front line of your real estate company, and it is their responsibility to keep a steady flow of new business coming in through the door. Here’s what you need to know about designing a proper compensation model for ISAs. Continue reading →

The best advice I’ve ever received about luxury customer service

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As a luxury real estate agent, you play many parts over the course of a day. From the moment you enter this industry, you are negotiating the fluctuating world of luxury markets, networking with a fascinating clientele, and connecting those clients wit… Continue reading →

Tried and true: email marketing is still king of the hill

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Think of checking your inbox. Now think of checking Facebook. Which one do you rely on more? When it comes to digital marketing, it’s easy to get caught up in the hype and want to focus on social media. Continue reading →