5 emails you should send to your sphere

Even as digital channels like social media, texting, and smart speakers gain traction, the king of all communication channels is still…email. It stands to reason. Email is inexpensive. Everyone has an email address. And it’s measurable Continue reading

Email marketing isn’t dead. But how you use it might be.

Every time industry pundits from across verticals proclaim that the inbox is on the outs, research says otherwise. That’s because email marketers do what any business, channel, or even lifeform must do to survive: they evolve. Continue reading

Luxury California brokerage Willis Allen launches new tech platform

The platform, dubbed WAREhouse, is designed to increase the productivity of the independent brokerage’s more than 150 agents. Continue reading

Don’t ignore this part of your pipeline

Read through any real estate group on Facebook and you’ll see the top question is often about which CRM is best. To which most will reply, “whichever one you’ll actually use.” A CRM is a powerful tool for any real estate professional. And actively usin… Continue reading

BHHS Fox & Roach launches new agent tech platform

Berkshire Hathaway HomeServices Fox & Roach is launching a new marketing technology platform for its 5,100 agents in the Tri-State area. Continue reading