Ideally, your clients should think of you in the same way they think of their regular service providers like their hair stylists, accountants and dentists. Everyone needs a great agent. Here’s what you need to do to shift that mindset in your clients. Continue reading
Creating truly great content requires something we often try to avoid at all costs: vulnerability. Here’s how to embrace that vulnerability and get over your fears to connect with people on a deeper level through your content. Continue reading
When thinking about the deals completed with good karma still intact, it seems like one thing is always a factor: mutual respect. Here are three tips for ensuring both sides are making nice, playing fair and still happy to work together in the future. Continue reading
If you’ve got buyers who’ve decided to make the massive leap from renter to owner, and you’re trying to build a business on repeat and referral clients, give all of your first-timers these five tips. You’ll be their agent for life. Continue reading
Your buyers got the house. What’s next? Besides the flurry of paperwork associated with the loan, coming up next on this episode of “The Reality of Real Estate” is the home inspection. As you’re breaking your buyers into real-life real estate, here are… Continue reading
How do you set a proper list price that will both satisfy your seller and attract qualified buyers? You find that magic number in these six tips for pricing a new listing. Continue reading
As a broker, your success is highly dependent on the agents you have working for you. The question is: Are you consistently recruiting the right agents to work for you? Continue reading
This story about two agents’ transactions illustrates the difference between a “little picture” and “big picture” approach to growing your real estate career. Continue reading
The reality is, the majority of commissions will still come from mining a database, not the single-digit conversions from the internet or noise that can be a distraction. Here are a few ways you can up your game in today’s connected real estate landsca… Continue reading
A recent experience made regular contributor Troy Palmquist wonder: How many listing agents show up to appraisals? Here’s why he thinks it’s worth popping into the appraisal on your sellers’ behalf. Continue reading