Beyond design: 3 ways to fully leverage your brokerage brand 

Think branding is just logos and pretty pictures? It goes deeper than that — and if it doesn’t, it should. Focus on these areas to ensure your brand is a true reflection of your real estate business. Continue reading

4 key steps to building a thriving real estate team

Every leader has a different approach to hiring, but one thing is certain: It’s crucial to hire the right people if you want your team to be successful. One agent shares her tried-and-true method for building a team from the ground up. Continue reading

4 tips for using Pinterest to grow your real estate business

For real estate agents, Pinterest can be a great way to attract leads and build connections. If you’re new on the platform (or unsure how to use it to your advantage), here are a few strategies to consider. Continue reading

How can brokerages better support teams?

Happy teams are less likely to leave your brokerage — that’s why it’s important to make sure they have the right tools, resources and training needed to succeed. Here are a few meaningful ways brokerages can support team members and help them grow. Continue reading

Cut through the noise! Video marketing strategies that work in 2021

Do you have a video strategy? If not, now’s the time to craft a video marketing plan. Find out what some of today’s most innovative agents and brokers are doing to set their video content apart from the competition. Continue reading

21 questions agents should expect during a brokerage interview

Switching brokerages? Asking the right questions to make sure the company is a good fit is a no-brainer, and a good brokerage will likely do the same. Here are some topics you should be ready to address when being interviewed by a new brokerage. Continue reading

Stressed out? How to cope with today’s low-inventory market

Almost everyone today is struggling with this low-inventory, high-demand market. So, if you want to stand out from the competition and win more listings, here are some powerful ways to do it. Continue reading

Want to level up your marketing? Here’s how tech can help

By making the best use of the tools available in today’s tech-laden world, you can free up time to focus on what really matters — building genuine, lasting relationships with clients and helping them find the property of their dreams. Continue reading

Pulse: How are you overcoming the bidding war objection?

In today’s competitive real estate market, it’s no wonder homebuyers are stressed out — particularly about going into bidding wars. So when it comes this unpleasant reality, how are you alleviating buyers’ anxieties? Continue reading

4 ways to set seller expectations during this supercharged spring market

Most sellers don’t deal with real estate on a daily basis, and they are looking to you for professional guidance. With the spring market in full swing, set expectations early to help your sellers have a stress-free selling season. Continue reading