Tag Archives: back to basics

How to have the commission conversation with buyers: Step 2

By | | Uncategorized
Comments Off on How to have the commission conversation with buyers: Step 2

Take your next commission conversation from awkward to effortless with this step-by-step guide from Cassie Walker Johnson’s eight-step buyer plan. Continue reading →

From W2 to 1099: How to set up your real estate business

By | | Uncategorized
Comments Off on From W2 to 1099: How to set up your real estate business

Jessica Souza shares a beginner-friendly roadmap to structure your business, build your team and feel confident in your new role as a self-employed CEO. Continue reading →

3 unconventional ways to make open houses work harder for you

By | | Uncategorized
Comments Off on 3 unconventional ways to make open houses work harder for you

Open houses offer more than an opportunity to market a single listing, Josh Ries writes. They allow you to connect, both in person and online, long after they end. Continue reading →

The one skill all real estate agents forget to practice (but shouldn’t)

By | | Uncategorized
Comments Off on The one skill all real estate agents forget to practice (but shouldn’t)

It’s not enough to continually bring in new leads if you don’t know how to close the ones you’ve got. Trainer Rachael Hite helps you practice and refine this critical skill. Continue reading →

Our top 10 most-read Back to Basics how-tos of 2025 (so far)

By | | Uncategorized
Comments Off on Our top 10 most-read Back to Basics how-tos of 2025 (so far)

To arm you with all the tips and tricks your colleagues have already read, our editors rounded up the top how-tos of the year. Catch up, or get left behind. Continue reading →

Find your content lane: How to stand out on social media

By | | Uncategorized
Comments Off on Find your content lane: How to stand out on social media

If your feed feels scattered and leaves clients guessing, you’re not posting with purpose. Alyssa Stalker shares how to build a clear content lane that creates trust and a path to work with you.  Continue reading →

Back to school, back to basics: An 8-step buyer plan for every agent

By | | Uncategorized
Comments Off on Back to school, back to basics: An 8-step buyer plan for every agent

Windermere agent Cassie Walker Johnson launches an eight-step series that will streamline the way you work with hopeful homebuyers. Continue reading →

I lost a listing to AI. Here’s how I’m making sure it never happens again

By | | Uncategorized
Comments Off on I lost a listing to AI. Here’s how I’m making sure it never happens again

After a painful conversation with potential sellers, learn how broker Josh Ries renewed his commitment to personal communication. Continue reading →

6 low-cost listing strategies that actually work in today’s market

By | | Uncategorized
Comments Off on 6 low-cost listing strategies that actually work in today’s market

Jimmy Burgess and Listing Leads co-founder Jimmy Mackin provide budget-friendly strategies for generating listing leads now. Continue reading →

‘Is it cheaper to rent or buy today?’ How to answer that question

By | | Uncategorized
Comments Off on ‘Is it cheaper to rent or buy today?’ How to answer that question

Find out how to help potential homebuyers navigate the market, Bernice Ross writes, while dispelling myths that might be keeping them from moving forward. Continue reading →