Are in-person tours dead? Not so fast

Virtual tours are alive and well. In fact, they are improving all the time as technology continues to evolve. However, even though virtual tours help spark that initial connection between client and home, in-person tours are what seal the deal. Here’s … Continue reading

4 features every property management platform should have

Choosing the right property management platform can make all the difference in putting you ahead of the competition while helping you foster more meaningful relationships with your clients. Here are a few features you should plan to integrate. Continue reading

Inman Handbook on realtor.com

Realtor.com keeps innovating and developing as a more relevant and tech-friendly platform. With both a robust website and mobile app, the portal offers almost unlimited potential alongside industry-leading options for optimization and outreach. Here’s … Continue reading

3 major risk types agents need to prepare to mitigate

Real estate professionals face three distinct areas of risk: financial, physical and legal. That’s why you have to always make safety a priority and be prepared to prevent any potential issues before they arise. Here are a few tips. Continue reading

WATCH: The best economic model for a profitable team

He decided to actually increase their agent splits to 60/40 and 70/30 in favor of the agent, while cutting all the fixed, hard costs their agents saw as “low-value” but that were, in fact, very high cost to them. Continue reading

How this top-performing brokerage uses data to recruit high producers

Carolina One Real Estate Services is an independent, locally-owned and operated brokerage consisting of 14 branch office locations and an agent services center, spanning four counties and partnering with approximately 1,000 agents. Continue reading

A look back at Fathom Realty’s first year as a public company

During our IPO, we stated that we were raising capital for three main purposes: to accelerate growth, invest in our proprietary technology and make strategic acquisitions. That was 12 months ago, and we haven’t missed a beat executing on our vision. Continue reading

Real estate hiring picks up pace in August despite Delta’s spread

An underwhelming jobs report held optimism for real estate firms, which hired faster in August as the Delta variant slowed recovery elsewhere. Continue reading

The Real Word: Does listing feedback really matter?

In this edition of The Real Word, Bryon Lazine and Nicole White discuss if listing feedback actually matters, the surge of coworking spaces during COVID and the biggest listing cliches agents are guilty of using (and reusing). Continue reading