When building a successful website, there are two things to keep in mind: 1. Your brand. 2. Your target audience. In the 15 years that Propertybase has been building real estate websites, we have seen time and time again when there was too much focus o… Continue reading
It’s time for agents to forget IDX as a way to generate leads. It’s an antiquated strategy that’s dominated by the Zillows of the real estate world. Here’s what agents should do instead. Continue reading
Maëlle Gavet spoke at length with Inman about the results of Compass’ technology push, her working relationship with Robert Reffkin, the departure of multiple executives and what exactly Compass has accomplished. Continue reading
Keller Williams Realty is the latest real estate company to be hit with a proposed class-action lawsuit alleging its agents made unsolicited calls to consumers without their consent. Continue reading
Purplebricks announced on Wednesday, it was shuttering it’s U.S. operations. The flat-fee brokerage was only live in the U.S. for less than two years, but still, it’s departure doesn’t come as a surprise to many former employees. Continue reading
In real estate, optimizing the commission split and generating revenue by selling mortgages is what brokerages have been doing for years. But investors didn’t pump over $1 billion of venture capital in Compass to build a basic brokerage. So, what is Co… Continue reading
Sotheby’s International Realty is opening a new franchise in Rogers, Arkansas. It’s the 41st state for the global luxury franchisor, which has a presence in 70 countries and territories. Continue reading
Michi Olson, an executive for 15 years at Alain Pinel Realtors, is joining LeadingRE as dean of resources and global connections. Continue reading
Glenn Kelman believes clear victors will emerge from the real estate tech arms race in the next couple years. Mergers and acquisitions are inevitable, he argues. That’s because real estate websites want to insert themselves into the transaction, while … Continue reading
David Ogilvy is shuttering his 34-year eponymously named brokerage David Ogilvy and Associates and bringing his team to Sotheby’s International Realty’s Greenwich, Connecticut office. Continue reading