From scrambling to systematic: A better open house plan

Grow your database and grow your real estate business with Jen Berbas’ systematic plan for goal-setting, open house hosting and buyer follow-up. Continue reading

How to WOW your clients with a simple communication strategy

While you can’t control the market or the latest industry headlines, you can control your timely and clear communication with clients, coach Darryl Davis writes. Continue reading

7 signs your business is thriving (even when the market isn’t)

The market doesn’t determine the trajectory of your real estate business, Jimmy Burgess writes. Your systems, consistency and intentionality do. Continue reading

Become a ‘knowledge broker’ as real estate turns the page

In the wake of NAR’s settlement and rule changes, now is the time to communicate confidently, get creative and position yourself as a knowledge broker, Buying Beverly Hills’ Jon Grauman writes. Continue reading

5 steps to crafting a winning buyer presentation

Better communication and better expectation-setting: that’s what a well-developed buyer presentation can create for you and your clients, broker Joseph Santini writes. Continue reading

Highnote launches AI-powered buyer presentation system

In an exclusive interview with Inman, Highnote founder and CEO Mark Choey unveiled his company’s latest products aimed at helping agents “win buyers” in a post-settlement world. Continue reading

7 musts for buyer presentations ahead of the commission deadline

Marketing expert Marci James shares strategies designed to help you showcase your value, negotiate commissions with confidence and build a thriving buyer’s agent business in 2024. Continue reading

Value over discount: 8 tips for navigating post-NAR settlement

Explore how to transcend discounting and enhance value in response to the NAR settlement with strategic consultant Chris Pollinger. Continue reading