Tag Archives: Columns

99 more blog ideas — for sellers

By | | Uncategorized
Comments Off on 99 more blog ideas — for sellers

Here are 99 ideas for blog topics that can reach real estate sellers. These content ideas are useful for all online mediums — don’t limit yourself to blog posts. Continue reading →

40 winning lead-generation strategies agents are using right now

By | | Uncategorized
Comments Off on 40 winning lead-generation strategies agents are using right now

Here’s Jimmy Burgess’ list of 40 buyer and seller lead generation strategies that agents out there are using to win deals right now. In the video, find out why he thinks you should start with the last three. Continue reading →

Lesson Learned: Learn the universal language of R-E-S-P-E-C-T

By | | Uncategorized
Comments Off on Lesson Learned: Learn the universal language of R-E-S-P-E-C-T

Real estate agents across the nation share stories of the lessons they’ve learned during their time in the industry. This week: Find out how luxury real estate specialist Neal Oates Jr. developed a cutting-edge global brand through good old-fashioned r… Continue reading →

The Real Word: Does listing feedback really matter?

By | | Uncategorized
Comments Off on The Real Word: Does listing feedback really matter?

In this edition of The Real Word, Bryon Lazine and Nicole White discuss if listing feedback actually matters, the surge of coworking spaces during COVID and the biggest listing cliches agents are guilty of using (and reusing). Continue reading →

Hit replay! 3 social media marketing videos from Inman Connect events

By | | Uncategorized
Comments Off on Hit replay! 3 social media marketing videos from Inman Connect events

We’ve rounded up some of our top Inman Connect videos from yesteryear. Here’s how to further your social media reach, maximize your profiles and generate leads on Instagram — all on a budget. Continue reading →

10 myths agents wish their clients didn’t believe

By | | Uncategorized
Comments Off on 10 myths agents wish their clients didn’t believe

Real estate is ever-changing and complicated. So when clients latch onto “advice” or “facts” they’ve heard and try to use them to inform their decision-making, it can be especially frustrating for agents to try to detangle, debug and find the right pat… Continue reading →

Sellers putting faith in their Zestimate? 4 steps for getting real on price

By | | Uncategorized
Comments Off on Sellers putting faith in their Zestimate? 4 steps for getting real on price

We’ve all encountered the sellers who think their Zestimate is the last word on pricing. Here’s the proven four-step plan Carl Medford’s team uses at listing appointments to help bring sellers back to reality and win the listing. Continue reading →

Your branding is costing you money: Here’s how to fix it

By | | Uncategorized
Comments Off on Your branding is costing you money: Here’s how to fix it

It might be tempting to keep using your existing brand, but going hyperlocal and having a highly niched branding strategy will give you a huge advantage when it comes to potential customers finding you — no matter where you meet them. Continue reading →

Despite higher inventory levels, market is still ‘remarkably tight’

By | | Uncategorized
Comments Off on Despite higher inventory levels, market is still ‘remarkably tight’

Looking for a little clarity on the news? Windermere Chief Economist Matthew Gardner dives into recent housing data releases and shares why the market is still far from balanced. Continue reading →

Listing feedback doesn’t matter. Stop worrying about it

By | | Uncategorized
Comments Off on Listing feedback doesn’t matter. Stop worrying about it

It doesn’t matter how easy it is to provide feedback through technology now — some buyer’s agents are just not going to do it. There isn’t any point in making a big deal out of it. Here’s why. Continue reading →